Amgen / Sax Institute

Osteoporosis & Bone Health – What if?

Amgen / Sax Institute

Osteoporosis & Bone Health – What if? Story Mapping, Script Writing, Scribe Animation

Around 6.3 million Australians have poor bone health, and many don’t even realise it. Dealing with these fractures costs us $3 billion per year, and a lot of distress. So how can we help stop it before it happens? Systems modelling gives us a dynamic window to the future, so we can work out what strategies will have  the best impact.

On this important project we worked with Amgen and the Sax Institute to create a video scribe animation to share the story and outputs of their systems modelling around bone health in Australia.

We worked with their multi-disciplinary team and ran a Story Mapping Workshop that helped them to articulate key messages in a short and engaging story arch. Post workshop our writer, Paul Armstrong, pulled together the voiceover script and Guy crafted the video based on storyboards with our production team.

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Guy Downes

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Jarrod Siegertsz
M: +61 (0)413 338 849
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Guy Downes
M: +61 (0)438 819 294
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